
Photography
PORTRAIT STUDY
An editorial series shot in an abandoned Bad Gastein residence, built around natural light and quiet narrative
Date:
May 3, 2026
Customer:
Emily Sonneborn
(02)
(Case Study)
© 2026
Graffiti was the first design system I ever learned. Started at 14, spent years on letterforms, color, and composition before I ever opened Illustrator. This page documents that work, including an exhibition I participated in two years ago.
Project
personal Origin
SHOWN
SOMMERFRISCHE KUNST
EXHIBITION 2023
Year
2016
Role
Graffiti Art, Street Art, Illustrations
(01)
(Jagdstube)
© 2026
CONTEXT
The Jagdstube has been part of Hotel Salzburger Hof for years. Guests came because they were already there. Not because they sought it out. That was the problem. A restaurant with atmosphere and history but nothing to show for it visually.
APPROACH
I started with the name. Jagdstube means hunting room. That gave us a direction: dark, rooted in Alpine tradition, but without becoming a costume. The logo pulls from that world without quoting it literally. Every decision came back to the same question: does this feel like a place you would actually want to go?
PROCESS
Not every project runs on a clean brief-to-delivery timeline. This one did not. Some decisions moved fast. Some feedback loops were short. What this project shows is not a perfect process. It shows how I work when conditions are not ideal: I adapt, I commit to a direction, and I make sure the client ends up somewhere better than where we started.
OUTCOME
Not every project runs on a clean brief-to-delivery timeline. This one did not. Some decisions moved fast. Some feedback loops were short. What this project shows is not a perfect process. It shows how I work when conditions are not ideal: I adapt, I commit to a direction, and I make sure the client ends up somewhere better than where we started.

